Penguin Young Readers is acquiring Eric Carle LLC,
the asset holder of the IP rights for beloved picture-book creator Eric
Carle, whose books have sold more than 145 million copies worldwide.
The
deal—which includes the global publishing rights to Carle’s more than
70 children’s books, along with the substantial Eric Carle licensing
business—is expected to close on January 1, 2020. The news was announced
today by Madeline McIntosh, CEO of Penguin Random House U.S., who made
the acquisition with Jen Loja, president of PRH’s Penguin Young Readers
division.
Carle’s association with Penguin Young Readers began 50 years ago with the publication of one of his best-known books, The Very Hungry Caterpillar acquired by Ann Beneduce for World Publishing
(later bought by Putnam). The author and publisher have partnered on
numerous projects, extending the Eric Carle brand across retail and
entertainment channels.
For the past 25 years, the
Eric Carle studio, under the leadership of CEO Jack Fortier and
creative director Motoko Inoue, has managed the business assets of
Carle’s work. With the studio’s guidance, the Eric Carle brand has grown
to include live children’s theater adaptions, interactive apps,
direct-to-retail license and “good for you” food- and
beverage-licensing, making it one of the biggest book-based preschool
brands in the world. Beginning in January, all domestic and foreign
business operations for what has previously been the Eric Carle studio
will be overseen by Stephanie Sabol, v-p of business development at
Penguin Young Readers. Penguin will continue to work with the Joester
Loria Group, licensing agent for the Eric Carle brand since 2011.
Carle,
who celebrated his 90th birthday in June, said in a statement, “My son,
Rolf, and I have decided to transition the management of my books to
the most logical and appropriate place: Penguin Random House. I know
they will continue the work of the Eric Carle studio with creativity,
integrity, and care. I feel confident that entrusting Penguin Random
House with my life’s work is the right direction for me, and will
benefit many future generations of readers for my books.”
Penguin’s Eric Carle
publishing will continue at the World of Eric Carle imprint under
Francesco Sedita, president and publisher of the Penguin Workshop imprint.
Penguin Young Readers will carry on the publishing-partner
relationships for the Carle books with sister company Penguin Random
House Children’s UK, where Puffin has published Eric Carle since 1969,
as well as with Carle’s other domestic and international publishing
partners.
Following a transitional period, Inoue
will retire and Fortier will take on the role of president of the Eric
and Barbara Carle Foundation. Mary Mekarnom, currently senior designer
of the studio, will assume the title of creative director, newly
reporting to Stephanie Sabol. The Eric Carle Museum of Picture Book Art
in Amherst, Mass. will remain a separate entity.
Loja
said in a statement, “Eric Carle’s iconic picture books have long been
part of the fabric of Penguin Young Readers. Generations of readers,
myself included, grew up with Eric’s innovatively designed books. And
his signature collage artwork and introductions to early concepts are as
resonant today as they were 50 years ago. After years of working
closely with Eric, Jack, Motoko, and their brilliant team, we are
honored to continue their work to grow and expand this treasured
preschool brand.”
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